INNOVATIVE CONCEPT IN JEWELRY KITS DEBUTING ON HSN’S “24 HOURS OF CRAFTS”
New Approach Lets You Create a Style Then Interchange Pieces for a Different Style the Next Day
FOR IMMEDIATE RELEASE
LARGO, Fla., September 10, 2012 – Imagine instantly changing your jewelry to fit your mood, style or wardrobe with just a few pieces at your fingertips. The Make the Connection line, a new approach to customized jewelry, will let you effortlessly switch up your look when two exclusive kits premier on HSN, HSN.COM and via HSN mobile on Thursday, September 13, 2012.
The Make the Connection kits contain several different jewelry components with a simple ring clasp on each end that instantly connect the components, creating a seamless necklace or bracelet that can be changed again and again, reflecting your personality, style or outfit.
The two Make the Connection kits making their debut on HSN and hsn.com are Everyday, designed to be colorful and on-trend, and Formal, designed to have a timeless, elegant feel. More than 30 combinations can be created from each style kit for only $19.95 each kit.
Make the Connection designer Michelle Simpson knows being stylish can be time-consuming and expensive and created the kits for HSN to help solve the ongoing fashion dilemma.
“Imagine putting on an outfit and knowing you can create a complementing piece of jewelry in seconds, and then creating a different piece every day for a month, all from the same kit. Make the Connection is about simplicity and variety at a value,” says Simpson.
Make the Connection will inspire jewelry lovers of all ages who want to complement their wardrobe with personalized jewelry without the expense of buying multiple bracelets and necklaces. For more information about Make the Connection on HSN, join the conversation on Facebook at Make the Connection on HSN.